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30May/090

Kellogg India Business Conference 2008

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I worked with the marketing team of the 2008 Kellogg India Business Conference to find the perfect brand for the conference. After hours of browsing various stock photo sites, we came across this boy photo, which communicated the essence of the conference really well: strength, resilience, excitement, and so on. Plus, he was India-branded. Perfect! I then created the visual branding and look and feel around the boy, which included printed marketing material, banners, and a website among others.

(For some reason, the whites in the images got warped when I uploaded these. Please bear with them)

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30May/090

Kellogg Marketing Conference 2009

Website for Kellogg Marketing Conference 2009, which is hugely based on the 2008 version. I was not as involved with the marketing for this one, and so had to retrofit the 2009 Customer 2.0 brand into the website design. I think it worked well though.

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